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Posts Tagged Tourism

Hospitality and Tourism Management Technologies”, Patricia Ordóñez de Pablos

Tourism is a dynamic part of our economy. Dynamic market forces such as global competition, changing customer expectations, and new communication technology—combined with career challenges […]

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Marketing for hospitality and tourism”, Philip Kotler, John T. Bowen, James C. Makens

The most widely used Hospitality marketing book—this four-color leader is comprehensive and innovative, managerial and practical, state-of-the-art and real-world. Building on the authors’ expertise, it […]

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The Quality of tourism through the prism of human resources and organizational culture

The Quality of tourism through the prism of human resources and organizational culture

In the context of the widely discussed topic of employee’s motivation, I would like to draw your attention to tourism sector, presenting a different point […]

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The role of the innovation potential of tourism competitiveness

On may 3th, 2012 The faculty of economics and business administration, Sofia University St. Clément Ohridski, hosted a scientific conference which ideas and realization are […]

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